As we covered in previous Insights Briefings, the Central and Eastern Europe (CEE) region offers much opportunity for the right capital partners. This piece in our series covers the current state and future prospects of the hospitality sector in the region, along with macroeconomic factors, strategic expansions in the market, and Environmental, Social, and Governance (ESG) considerations.
Within the CEE market, the hospitality sector has been battered by the twin threats of increased financial costs, and geopolitical risk. From the onset, it should be said that in 2024, one would be hard pressed to find anywhere on earth that is not experiencing the same two concerns. Within the region, transactions dropped by 18% in 2023 compared to 2022 partially due to the rising cost of debt which impacted projects from Warsaw (+0.25%) through Sofia (+0.75%). Ultimately, some projects became unfeasible from the onset.
As for the good news, there’s a few to cover. One is the meteoric rise of foreign interest in the market. At 197% growth year over year, the staggering rise in foreign investment into the region demonstrates the appetite for good quality projects in the CEE, lack of local funding solutions, and strong market fundamentals.
Along with...
